Guides and insights on creator marketing, funded campaigns, and the creator economy.
Published on July 14, 2026
Disclosure rules for paid content apply in Denmark and across the EU, and Denmark sets a clear, strict example. Here is what they ask for in plain language, and how SwayQ builds disclosure into every campaign so it stays simple to get right.
Published on June 12, 2026
Getting paid is the hardest part of creator work. Here is how a funded deal actually pays you, why the money is secured before you start, and the rule that stops a brand from sitting on your fee.
Published on May 29, 2026
Follower counts are the easiest thing to fake, which makes them the worst thing to judge a creator on. Here is what to look at instead, and why past delivery beats any public metric.
Published on May 15, 2026
A creator marketplace connects brands with vetted creators for funded, transparent collaborations. What it is, how it compares to an agency and to doing it yourself, and how to choose the right one.
Published on May 1, 2026
The creator economy grew faster than its plumbing. We built SwayQ because brands and creators were both getting burned in a market with no structure, and because AI is now making the trust problem worse, not better.